NoodleU

BJ is a hospice & palliative medicine physician and educator who has worked in all settings of care: hospital, clinic, residential facility, and home. His career has been dedicated to moving healthcare towards a human-centered approach and he advocates for this on the policy as well as personal level. He has given over 100 talks nationally, and internationally, on the topics of death, dying, palliative care and the intersection of healthcare with design and his 2015 TED Talk: “Not Whether But How” (aka “What Matters Most at the End of Life”), has been viewed over 10 million times. BJ's work has also been the subject of multiple interviews and podcasts, including Oprah Winfrey, PBS, The New York Times, GOOP, Krista Tippett, Tim Ferriss, and the TED Radio Hour.  His book, A Beginner’s Guide to the End, written with co-author Shoshana Berger, was released in July of 2019.